TrueLook sells a complete package: their cameras (fixed, PTZ, solar, trailers), their connectivity, their software. As of mid-2026, published pricing runs $129/month entry ($99 prepaid), $359/month advanced, and $599/month premium — per camera, with hardware leased or purchased separately.
SiteWatch takes the opposite bet: you already own a camera, or can buy one for $100 — what you actually need is the workflow on top. Any camera that can email a snapshot, upload over FTP, or POST over HTTP feeds a verified project timeline with client portals, weekly PDF reports, and tamper-evident records.
Side by side
| TrueLook | SiteWatch | |
|---|---|---|
| Pricing model | $129–$599 /mo per camera | $99–$299 /mo per project |
| Hardware | Proprietary (lease or buy) | Any IP camera you own |
| Cameras per project | Each one billed | Unlimited, no extra cost |
| Client sharing | Viewer accounts | One portal link, no login |
| Progress reports | Yes | Weekly branded PDF, automatic |
| Evidence integrity | Timestamps | EXIF timestamps + SHA-256 hash + write-once storage |
| Camera-down alerts | Managed hardware monitoring | Automatic 24h quiet alerts |
| Setup | Ship/install vendor camera | Point your camera at an email address |
| Contract | Plans, prepay discounts | Monthly, free early access today |
When TrueLook is the better choice
- Nobody on your team wants to touch a camera setting. TrueLook ships hardware that works and supports it. That service is real and worth money.
- You need PTZ or a surveillance trailer with managed cellular on a large site — their hardware catalog is the product.
- Marketing-grade time-lapse is the deliverableand budget isn't the constraint.
When SiteWatch wins
- You run multiple smaller projects.Three sites with two cameras each is ~$780–$3,600/month at TrueLook's published per-camera rates. On SiteWatch it's three project subscriptions — cameras are free because they're yours.
- Your client or lender is the audience. Share links without accounts, weekly PDFs with a verification manifest — documentation a draw inspection can lean on.
- You already own cameras. Reolink, Amcrest, Hikvision-class gear speaks email/FTP natively — SiteWatch ingests from all of it.
Switching is low-risk
There's no hardware to buy and early access is free: create a project, point any camera at its ingest address, and you'll have a verified timeline the same day. If it doesn't stick, you've lost twenty minutes.
TrueLook pricing from truelook.com/pricing as of July 2026 — verify current rates with them. We compete with TrueLook; we've tried to be fair, and their hardware-included service is the right call for some teams.